Dear Reader,
I’ve learned something simple but uncomfortable:
The market doesn’t reward potential.
It rewards readiness.
On the surface, it looks like success arrives when someone chooses you — the promotion, the client, the big break. But the real turning point happens earlier. It’s the moment you decide to invest in yourself before anyone else does.
In 2021, I was on a safe career path. No urgency. No obvious gap. I still hired a business coach. Not cheap. Not convenient. Not guaranteed. But if my name were on a pitch deck, I knew I’d want to be the first investor in Me Ltd.
That choice changed my posture. I stopped waiting to be chosen, and started moving as if the opportunity had already arrived.
Here are the same three moves you can make:
- Audit your pitch.
If your name were a company, would you invest? If not, close the gap. Skills. Habits. Resources. Write them down.
- Place a visible bet.
Build the prototype. Fund it, even in small amounts. Share it once. Sell it once. Proof beats intention.
- Move like it’s here.
Preparation changes how you walk into rooms, and people notice.
This week’s reflection is about shifting from waiting to preparing. You can watch the full 12-minute episode here → https://youtu.be/eMEP2AwJ6R8
Your challenge:
What’s one small, visible bet you can place on You Ltd this week?
When you back yourself visibly, you send a signal — not just to others, but to your own mind — that your future is worth backing.
— Jonathan (The Faceless Coach)
Watch the video:https://youtu.be/eMEP2AwJ6R8
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Warm regards,
Jonathan (The Faceless Coach)
